Thursday, May 5, 2011

...the world class shooting location

Shoot in Ilocos, get a subsidy


By Bayani San Diego Jr.
Philippine Daily Inquirer
05/04/2011


BADOC—Ilocos Norte Gov. Imee Marcos treated the cast and crew of “Joey Gosiengfiao’s Temptation Island,” led by director Chris Martinez and Regal producer Roselle Monteverde, to a tour of the Juan Luna Shrine recently in this sleepy corner of the Solid North.

“Our province is rich in historical and cultural treasures,” Marcos told the visitors. In an exclusive interview with Inquirer Entertainment, she revealed her plan to draft a “counterpart subsidy” program for production companies that choose the province as location for TV, movie or commercial shoots.

“We are eyeing a 25- to 50-percent subsidy,” she said. For every peso that a production company spends here, the local government is willing to match it “25 to 50 percent.”

“We recognize these firms’ contribution to our economy, in terms of providing employment to residents and promoting our tourist spots,” Marcos said, noting that Paoay has long been a favorite location among local and foreign productions.

The 1980 original and the 2011 remake of “Temptation Island” are set in the sand dunes of Paoay, where last year’s “Emir” was partly shot, too.

Sand Dunes, Paoay Ilocos Norte

Fernando Poe Jr.’s “Panday” series, Ishmael Bernal’s “Himala” and Hollywood films “Mad Max” and “Born on the Fourth of July” were shot in the sand dunes park as well.

The province is also celebrated for its scenic beaches. Pagudpud was a frequent location for films and TV shows produced by Armida Siguion-Reyna. The recent Miss Earth pageant was held in White Rock beach.

Ilocos Norte also boasts manmade wonders, particularly the centuries-old St. Augustine Church in Paoay.

Marcos said the Bangui windmills were recently featured in an ad shoot. “The winding bridge Patapat Viaduct (in Pagudpud, near the foot of the Cordilleras) is called the French Riviera of the North,” she added.

Patapat Viaduct, Pagudpud Ilocos Norte

The governor recently met with Briccio Santos, head of the Film Development Council of the Philippines, to prepare for the Sineng Pambansa film festival in Ilocos Norte on Oct. 26 and 27.

“We have our own version of Halloween, which we call the ar-arya,” Marcos noted. “The film fest will feature horror films, along with movies on funeral traditions and superstitions like Soxie Topacio’s ‘Ded na si Lolo.’ In Ilocos, we follow all sorts of colorful customs.”

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