Monday, May 14, 2012

...the signature cocktail

Manila now has a signature cocktail

05/14/2012

MANILA, Philippines – If Singapore has the Singapore Sling, Manila now has Manila Sunshine as its signature cocktail.

The drink was recently launched by the Department of Tourism (DOT) in cooperation with the Makati Shangri-La hotel as part of its efforts to attract more foreigners to the country.

Described as “distinctly Filipino,” Manila Sunshine has “lambanog,” or coconut wine, as its base.

It also has the flavors of local fruits mango and pineapple, with a tinge of triple sec and dark rum from Tanduay, an alcoholic beverage in the Philippines.

The cocktail is garnished with “tanglad” or lemongrass, and a sliced pineapple.

“I’m very pleased that the Manila Sunshine drink is finally a reality,” Tourism Secretary Ramon Jimenez said in a statement, adding that they asked Makati Shangri-La to name a drink after Manila a few months ago.

A mocktail version of the drink, aptly called Virgin Manila Sunshine, is also available in the hotel.

Tourists the world over know the Singapore Sling, which was created in Raffles Hotel Singapore. The original cocktail contains gin, cherry brandy, Benedictine and pineapple juice.

The DOT has been aggressively promoting the country through the newly launched “It’s more fun in the Philippines” campaign, with the slogan rolled out in Europe and the Middle East.

The agency has also spent about P63 million for its advertising campaign on the Cable News Network.

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